AI Insights · Timothy · October 2022
Top 5 Social Apps Performance in Saudi Arabia Q3 2022
In Q3 2022, the top 5 social apps in Saudi Arabia showed varied performance in downloads, revenue, and active users, with notable trends for each app.
In Q3 2022, the top social apps in Saudi Arabia, TikTok, Facebook, Instagram, Bigo Live - Live Streaming App, and X, showed varied performance across downloads, revenue, and active users.
TikTok experienced a steady increase in weekly revenue, peaking at around $1.7M in the week of August 22. Weekly downloads saw fluctuations, reaching a high of 193K in late July before dropping to 154K in late September. Active users hovered around 14.5M throughout the quarter.
Facebook had a relatively stable performance in weekly downloads, with numbers ranging between 113K to 130K. Revenue peaked at $24K in late June but saw a general decline, ending the quarter at $10K. Active users remained consistently around 11.3M.
Instagram saw a significant increase in weekly revenue, climbing to $343 in the final week of September. Downloads fluctuated, reaching a high of 106K in early July and stabilizing around 95K by the end of the quarter. Active users showed a slight decline from 13.6M to 12.9M.
Bigo Live - Live Streaming App showed a consistent performance in weekly downloads, averaging around 47K to 50K. Revenue peaked at approximately $473K in early July, experiencing slight fluctuations but remaining strong throughout the quarter. Active users remained steady around 720K.
X had weekly downloads ranging from 72K to 84K, with active users consistently around 11.5M. Revenue saw a notable peak of $431 in the last week of September, despite some fluctuations earlier in the quarter.
These insights are based on data from Sensor Tower, where more detailed analytics can be found.